Kevin Naughton Jr.Work with me

Ex-Google software engineer · Creator · Founder

Hey, I’m Kevin.

I spent three years as a software engineer at Google, then quit to build my own products and make content about it. 540K+ engineers follow along across LinkedIn, YouTube, X, Instagram and my weekly newsletter.

Work with meWatch my content
Kevin Naughton Jr. at his desk wearing headphones, coding on a laptop
Building in public from New York City
540K+
Combined audience
243K
LinkedIn followers
139K
YouTube subscribers
100K+
X followers
31K+
Newsletter subscribers

Brands I've worked with

About

From coding interviews to building in public.

I started making videos because I struggled through my own coding interview prep and wanted to give other people a clearer path. That turned into one of the most-starred interview prep repositories on GitHub and a YouTube channel that helped thousands of engineers land offers at top companies.

After three years as a software engineer at Google in New York, I left in 2025 to work for myself. Now I build products like Ferryman.io completely solo and document every part of it: the revenue, the mistakes, the tools I actually use, and what life looks like after big tech.

My audience is engineers in their twenties and thirties who are deciding what to build, which tools to adopt, and where to take their careers next. When I recommend something, it is because I use it.

  • 65K+GitHub stars on my interviews repo
  • 3 yrsSoftware engineer at Google
  • 2013Making videos since
  • NYCBased in New York

Content

Honest videos about building software and a life around it.

Long-form stories on YouTube, Shorts and Reels for the scroll, daily posts on LinkedIn and X, and a Friday newsletter. Here is a sample of what the audience has been watching.

Short-form

Vertical video for YouTube Shorts, Instagram Reels and TikTok.

See all videos on YouTube
  • 01

    Building in public

    Revenue numbers, product decisions and the tools behind Ferryman.io, shared as they happen.

  • 02

    Engineering careers

    Interview prep, big-tech reality checks, and what to do when the ladder stops making sense.

  • 03

    AI for engineers

    Which AI tools earn a place in a real workflow, demonstrated on real products rather than demos.

Audience

Engineers who ship, and the people who hire them.

Readers and viewers at Google, Netflix, Meta and thousands of startups. Mostly 25 to 34, mostly in the US and India, and highly engaged for a technical audience.

Who’s watching

YouTube audience. Newsletter readers skew similarly, with India at 34% and the US at 26%.

  • Age 25 to 3470%
  • Age 35 to 4418%
  • United States30%
  • India26%

Partnerships

Ways to work together.

Every placement is written in my voice and shown to an audience that trusts it. One sponsor per video, one sponsor per newsletter, no stacking.

  • YouTubeMost requested

    Dedicated product video

    from $30,000

    A full 8 to 10 minute video built around your product, with a link in the description and on-screen placement.

    Inquire
  • YouTube

    Product mention

    from $15,000

    A 60-second integration inside a video, with a description link and on-screen placement.

    Inquire
  • LinkedIn

    Sponsored post

    from $3,500

    A dedicated post describing and promoting your product to 243K engineers and hiring managers.

    Inquire
  • Newsletter

    Primary sponsor

    from $800

    Top-of-email placement with a banner, three sentences in my voice and a CTA button. Secondary slots from $400.

    Inquire
  • X

    Sponsored thread

    from $1,600

    An educational three-post thread about your product. Single sponsored posts from $800.

    Inquire
  • Instagram

    Sponsored reel

    from $2,500

    A dedicated reel promoting your brand or tool.

    Inquire

Something else in mind?

Multi-platform launches, long-term ambassadorships, conference talks and advisory work are all on the table.

Start a conversation

Newsletter

The Software Engineer Weekly

One email every Friday that engineers actually open.

Career moves, tools and lessons from building software, read by 31,000+ engineers at Google, Netflix, Meta and more. 41.8% open rate.

Read the newsletter

Contact

Want to work together?

If you are a brand looking to reach engineers through sponsored videos, posts, newsletter placements or a custom partnership, send a short note about what you are launching and when. I read everything.

Send a partnership inquiryBook a call